Engineering Leadership

Engineering Leadership

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Engineering Leadership
Engineering Leadership
How to differentiate good vs bad product teams

How to differentiate good vs bad product teams

Behind every great product, there is even greater teamwork. A great product is rarely built without great teamwork.

Gregor Ojstersek's avatar
Gregor Ojstersek
Dec 20, 2022
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Engineering Leadership
Engineering Leadership
How to differentiate good vs bad product teams
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Intro

Having good product teams that are self-driven, motivated, and autonomous is what makes the difference.

One individual will never beat a team of people that are average at the most, but know how to work together and how to consistently contribute to product success.

Product teams vs feature teams

A lot of companies that are offering a product to customers have feature teams instead of product teams.

What this means is that teams are focusing more on delivering features based on requests from stakeholders instead of focusing on building a great product that is resolving customer problems.

This is problematic because teams are focusing more on delivering what they need to deliver to make the stakeholders happy versus building a product that would truly delight the customers.

How to transform feature teams into product teams

This is more of a company mindset issue instead of the team issue. Problems most of the time start at the top with the executive team and then transforms to the teams.

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